Kajabi Pricing: Kajabi Cost, Kajabi Plans and Kajabi Fees Compared
$179, $249 or $499 a month, with no revenue share if you use Kajabi Payments. The number the roundups never run is the one that decides it: the monthly sales figure where a $179 subscription starts costing less than a percentage.
Every figure read from Kajabi's own pricing page.
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The short answer
Kajabi costs $179 a month on Basic, $249 on Growth and $499 on Pro, or $143, $199 and $399 billed annually, and it takes no share of your revenue when you use Kajabi Payments. That flat structure is expensive early and cheap late. At $500 a month in sales the Basic plan plus its own card processing works out to about 39% of your revenue. At $10,000 a month the same plan is 5.0%. Nothing about the software changes between those two points, only the arithmetic. The crossover against a $19 a month plan with a 5% take rate lands at about $3,200 a month in sales.
Last updated September 2026
What Kajabi publishes
Three plans, and the limits differ more than the features do
Every tier includes the whole platform: courses, memberships, funnels, landing pages, checkout, a website and unlimited marketing emails. What you are buying at each step up is capacity.
Basic
$179/mo
$143/mo billed annually
- 5 products
- 2,500 contacts
- 2 admin users
- 1 website
- 2.9% + $0.30 Kajabi Payments
- 2% on other processors
One offer, a small list and a single admin. The limit that bites first is 2,500 contacts, not the five products.
Growth
$249/mo
$199/mo billed annually
- 50 products
- 25,000 contacts
- 11 admin users
- 1 website
- 2.8% + $0.30 Kajabi Payments
- 1% on other processors
The plan most working course businesses land on. Ten times the contacts for $70 more, which is the best value jump in the lineup.
Pro
$499/mo
$399/mo billed annually
- Unlimited products
- 100,000 contacts
- 26 admin users
- 3 websites
- 2.7% + $0.30 Kajabi Payments
- 0.5% on other processors
Three separate websites and a real team. You are buying seats and brands here, not features.
Read the contact limits rather than the product limits and the ladder makes more sense. Basic stops at 2,500 contacts, which a working email list passes inside a year, while five products is more than most course businesses ever ship. Growth multiplies contacts by ten for $70 more a month, which is the only genuinely good value step in the lineup. Pro exists mostly for the three websites and the 26 admin seats, so unless you are running separate brands or a team, the $250 gap between Growth and Pro buys headroom you will not use. If you are still watching for older articles quoting a Kickstarter plan or prices in the $69 to $149 range, those tiers are not on the live pricing page as of 6 September 2026.
The line in the footnote
"No revenue sharing" is true, and it has a condition attached
Kajabi genuinely does not take a cut of your sales. It takes a cut of your sales if you take payment somewhere other than Kajabi Payments, and that condition sits in a footnote rather than in the headline.
On Kajabi Payments
2.9% + $0.30
Card processing on Basic, dropping to 2.8% on Growth and 2.7% on Pro. This is the ordinary cost of taking a card and every platform in this comparison pays some version of it. Kajabi's own footnote says the rate shown applies to US entities only.
On a third-party processor
2% to Kajabi
On Basic, on top of whatever the provider itself charges. Growth pays 1% and Pro pays 0.5%. Kajabi's footnote states plainly that this excludes PayPal and Kajabi Payments and is "subject to additional fees from selected payment provider".
| Plan | Third-party fee | At $2,000/mo | At $5,000/mo | At $10,000/mo | Annualized |
|---|---|---|---|---|---|
| Kajabi Basic | 2% | $40 a month | $100 a month | $200 a month | $2,400 a year at $10,000 a month in sales |
| Kajabi Growth | 1% | $20 a month | $50 a month | $100 a month | $1,200 a year at $10,000 a month in sales |
| Kajabi Pro | 0.5% | $10 a month | $25 a month | $50 a month | $600 a year at $10,000 a month in sales |
For most people this is academic, because most people will use Kajabi Payments and pay nothing extra. It matters if you already run Stripe for something else, if you have negotiated a rate, or if Kajabi Payments is not available where you are. In those cases the Basic plan quietly becomes $179 plus 2%, which at $10,000 a month in sales is $2,400 a year on top of the subscription, and the marketing page that says "no revenue sharing" is the same page carrying the footnote. It is fair to Kajabi to say the number is published rather than hidden. It is also fair to say that not one of the roundups ranking for this query mentions it.
The comparison nobody runs
What Kajabi costs against every alternative, at six levels of sales
Feature grids do not tell you what a plan costs you. What changes your income is the platform's total cut at the volume you are actually selling, so here is the arithmetic.
| Platform | Structure | $500/mo | $1,000/mo | $2,000/mo | $5,000/mo | $10,000/mo | $25,000/mo |
|---|---|---|---|---|---|---|---|
| Kajabi Basic, Kajabi Payments | $179 + 0% | $179 | $179 | $179 | $179 | $179 | $179 |
| Kajabi Basic, other processor | $179 + 2% | $189 | $199 | $219 | $279 | $379 | $679 |
| Kajabi Growth, Kajabi Payments | $249 + 0% | $249 | $249 | $249 | $249 | $249 | $249 |
| Kajabi Pro, Kajabi Payments | $499 + 0% | $499 | $499 | $499 | $499 | $499 | $499 |
| Stan Store Creator | $29 + 0% | $29 | $29 | $29 | $29 | $29 | $29 |
| Gumroad, direct links | $0 + 10% + $0.50 | $52 | $105 | $210 | $525 | $1,050 | $2,625 |
| FreelanceNation Starter | $9 + 8% | $49 | $89 | $169 | $409 | $809 | $2,009 |
| FreelanceNation Pro | $19 + 5% | $44 | $69 | $119 | $269 | $519 | $1,269 |
| FreelanceNation Studio | $49 + 3% | $64 | $79 | $109 | $199 | $349 | $799 |
Monthly platform cost only: subscription plus the platform's own revenue share. Card processing is excluded from every row because every platform here charges it at broadly the same rate, so it cancels out in a comparison. The Gumroad row assumes a $100 average order, which is the only row where order size changes the answer. Computed from the published figures in the sourcing note at the top of this page.
Read the table across rather than down. In the $500 column Kajabi Basic is the second most expensive thing on the board and costs more than a third of the revenue it is processing. Five columns later, at $25,000 a month, it is the cheapest row on the page by a distance and beats every percentage plan listed. That is the entire argument for Kajabi in one line, and it is a good argument once you are big enough for it to apply. The mistake is buying the plan for the business you intend to have rather than the one currently paying the bill. If you would rather put your own numbers in than read a table, the freelance platform fee calculator runs the same maths against nine platforms at once.
The number that decides it
Kajabi Basic pays for itself somewhere between $1,700 and $4,300 a month in sales
A flat subscription and a percentage cross at exactly one point. Below it the percentage wins, above it the subscription does, and which side of the line you are on is a fact rather than an opinion.
Gumroad, direct links, 10% + $0.50
about $1,705 a month
Gumroad is cheaper below this and more expensive above it. On a $100 average order the effective Gumroad rate is 10.5%, and 10.5% of $1,705 is $179.
FreelanceNation Starter, $9 + 8%
about $2,125 a month
Our cheapest plan beats Kajabi Basic on everything under roughly $2,100 in monthly sales, which is where most people asking this question actually are.
FreelanceNation Pro, $19 + 5%
about $3,200 a month
A lower rate takes longer to cross. Past $3,200 a month, Kajabi Basic is genuinely the cheaper subscription of the two.
FreelanceNation Studio, $49 + 3%
about $4,333 a month
At a 3% take rate you have to clear more than $4,300 a month before Kajabi Basic saves you money on platform cost.
Stan Store Creator, $29 + 0%
never
A flat $29 with no commission is below a flat $179 at every possible volume. Kajabi is buying you a different product, not a cheaper one.
| Monthly sales | Kajabi Basic, all in | Effective take rate |
|---|---|---|
| $500 | $195 | 39.0% |
| $1,000 | $211 | 21.1% |
| $2,000 | $243 | 12.2% |
| $5,000 | $339 | 6.8% |
| $10,000 | $499 | 5.0% |
| $25,000 | $979 | 3.9% |
Kajabi Basic at $179 a month plus its own 2.9% + $0.30 card processing, at a $100 average order. Computed, not estimated.
That right-hand column is the most useful number on this page, because it converts a subscription into the only unit that compares to a marketplace fee. A creator selling $500 a month is handing over 39% of revenue, which is worse than any commission rate published by any platform in this comparison, including Gumroad's 30% Discover fee. A creator selling $10,000 a month is paying 5.0%, which beats almost everything. Same plan, same software, same invoice. The only variable is how much you sell, and the honest advice is to buy the flat plan after your revenue justifies it rather than in the hope it will.
What a year costs
Annual billing is a flat 20% on every Kajabi tier
Unusually consistent. Most platforms discount their top plan hardest to push you up the ladder. Kajabi gives the same 20% at every level, so the discount does not distort which plan you should pick.
| Plan | A year, billed monthly | A year, billed annually | You save |
|---|---|---|---|
| Kajabi Basic | $2,148 | $1,716 | $432 |
| Kajabi Growth | $2,988 | $2,388 | $600 |
| Kajabi Pro | $5,988 | $4,788 | $1,200 |
| FreelanceNation Starter | $108 | $84 | $24 |
| FreelanceNation Pro | $228 | $180 | $48 |
| FreelanceNation Studio | $588 | $468 | $120 |
A year of Kajabi Growth billed annually is $2,388, which for a course business clearing $8,000 a month is a sensible line item and for someone with a half-finished first product is a serious commitment made before any revenue exists. The comparison worth sitting with is the top and bottom of this table: $4,788 a year against $468. That gap is not a judgment on either product. Kajabi is an entire business operating system with email, funnels and memberships in it, and a gig page is a place to sell one thing well and be found by strangers doing it. Buy the operating system when you have a business to run on it.
Stated plainly
What this page will not tell you, and why
Every figure above came off Kajabi's own pricing page today. These did not, so they are not published here as facts.
Promotional pricing
Offers along the lines of three months for $99, or a 50% saving, appear in search results and in the page furniture. The pricing table itself does not state their terms, eligibility or expiry, so this page prices Kajabi at its published rates. Check the offer yourself before assuming it applies to your plan.
Trial length
The pricing page invites you to "Try Kajabi for 1 month, on us!", while structured data elsewhere on the page references a 14-day trial. Those two do not agree, and we are not going to pick one and present it as settled. Read the checkout screen, which is the only place the answer binds.
Non-US card rates
Kajabi footnotes the 2.9%, 2.8% and 2.7% figures as applying to US entities only, and points elsewhere for other countries. Every figure on this page is therefore the US picture, which is who this page is written for.
This section exists because the rest of the results for this query are affiliate roundups, and several of them state a flat "0% transaction fees" for Kajabi without the processor condition attached. A price you cannot check at source is not a price, it is a repeated claim, and repeated claims are how a $179 plan ends up described as free to sell on. Where we could read the number today, it is above with the wording Kajabi used. Where we could not, it says so here.
The honest split
Kajabi solves a different problem than a gig page does
These are not the same product at two prices. One is a place to run a course business, the other is a place for buyers to find you and pay for work.
Kajabi is the right buy when
- You are past roughly $3,000 to $5,000 a month in sales, where the flat fee stops being a tax on a small business.
- What you sell is a course, a cohort or a membership, with drip content, progress tracking and a community attached.
- Your email list is the business. Unlimited marketing emails on every tier is genuinely valuable and separately expensive elsewhere.
- You want funnels, checkout, hosting and email in one bill rather than four tools stitched together.
A marketplace gig page is the right buy when
- You sell your time and skill rather than a recorded product: coaching calls, consulting, design, writing, editing, SEO.
- Your problem is that nobody is arriving, not that your checkout converts badly. A funnel with no traffic in it is an empty funnel.
- You are under a few thousand a month and a $179 subscription would come out of money you have not earned yet.
- You want the page itself to rank in Google and get cited by AI assistants, so strangers find it without you sending them.
The split is about distribution. Kajabi hands you an excellent set of tools and assumes you will bring the audience, which is why its cheapest plan caps contacts rather than sales: the model expects a list. If you have that list, the tooling is worth the money and the flat fee gets cheaper every month you grow. If you do not have it yet, the honest sequence is to get found first and buy the operating system second. Coaches and consultants can put sessions on a consulting gig page with tiers and prices visible up front, and anyone shipping templates or packs alongside their service work can list them on a digital products storefront without a subscription that assumes an audience you are still building.
Asked and answered
Kajabi pricing questions people actually search
Taken word for word from Google autocomplete on 6 September 2026, and answered with the figures above rather than with a paraphrase of Kajabi's marketing.
How much does Kajabi cost?
Kajabi costs $179, $249 or $499 a month for Basic, Growth and Pro, read from its own pricing page on 6 September 2026. Billed annually those drop to $143, $199 and $399 a month, a flat 20% discount on every tier. There is no free plan and no cheaper entry point below Basic.
How much is Kajabi per month?
The cheapest Kajabi plan is $179 a month on monthly billing, or $143 a month if you pay for a year up front. Growth is $249 or $199, and Pro is $499 or $399. Those prices are the whole platform cost on Kajabi Payments, because Kajabi does not take a share of your revenue on top.
How much does Kajabi take from sales?
Nothing, if you use Kajabi Payments. The pricing page describes the platform as having no revenue sharing, and the only per-sale figure on Kajabi Payments is card processing at 2.9% plus $0.30 on Basic, 2.8% on Growth and 2.7% on Pro. Use a different payment provider and Kajabi adds 2%, 1% or 0.5% by plan.
Does Kajabi charge transaction fees?
It depends on how you take payment, and this is the part most roundups get wrong. On Kajabi Payments you pay card processing only, at 2.9% plus $0.30 on Basic. On a third-party provider Kajabi charges its own 2% on Basic, 1% on Growth and 0.5% on Pro, and that sits on top of whatever the provider itself charges.
Is Kajabi free?
No. Kajabi has no free plan. The pricing page offers a trial described as "Try Kajabi for 1 month, on us!", after which the cheapest paid plan is $179 a month. If you need a storefront that costs nothing in a month with no sales, Kajabi is structurally the wrong shape and a percentage-based platform will suit you better.
Why is Kajabi so expensive?
Because you pay for the whole stack whether or not you use it: courses, memberships, email marketing with unlimited sends, funnels, landing pages, checkout and a website. At $5,000 a month in sales that bundle works out to about 6.8% of revenue, which is competitive. At $500 a month it is 39% of revenue, which is not.
Kajabi cost per year
Paid monthly, Basic is $2,148 a year, Growth $2,988 and Pro $5,988. Paid annually they are $1,716, $2,388 and $4,788, saving $432, $600 and $1,200 respectively. The annual commitment is the single largest discount available on the platform, worth 20% on every tier.
Is Kajabi worth it?
It is worth it above roughly $3,000 to $5,000 a month in sales, and hard to justify below that. The break-even against a $19 a month plan with a 5% take rate lands at about $3,200 in monthly sales. Under that number you are paying a subscription with money you have not earned yet.
How much is Kajabi subscription?
The subscription is the entire price: $179, $249 or $499 a month depending on plan. What changes between tiers is capacity rather than capability. Every plan includes courses, funnels, email and checkout, and the tiers differ on products, contacts, admin users and how many websites you can run.
What is the Kajabi Basic plan?
Basic is the $179 a month entry plan: 5 products, 2,500 contacts, 2 admin users, 1 website, unlimited funnels and unlimited marketing emails. The contact limit is what pushes most people up, not the product limit, because an email list crosses 2,500 long before a catalog reaches five items.
Under $3,000 a month? A $179 plan is buying the wrong thing.
$9 a month plus 8% when you actually get paid, on a gig page that ranks in search and sits inside a marketplace that sends you buyers. Drop to 3% when your volume says to.
Keep reading
More on what platforms cost
Stan Store pricing
The $29 flat end of the creator platform market, with the break-even against every percentage plan.
Gumroad fees
10% plus $0.50 with no subscription, and the exact volume where that stops being the cheap option.
Freelance fee calculator
Put your own sales figure in and see what nine platforms leave you after their cut.
Sell consulting services
Coaching calls and strategy sessions priced up front on a gig page buyers can book without emailing you.
Sell digital products online
Templates, packs and downloads on a storefront gig page that ranks in search.
Freelance platforms compared
The wider market: who charges what, and who publishes no figures at all.